Proud 2b safe

 
  • Perception
     
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English
 

Language version

English

Description:

Filmed interviews of Jason Anker, his two best friends and his two children.

Target group:

All workers & their families.
By focussing on the human story and the true impact of Jason's accident we've made a film that applies to all workplaces and all workforces. Jason Anker: Proud 2b Safe is an essential training tool for any employer or trainer wishing to emphasise the value of personal safety to their workers.

Subject matter:

Jason Anker: Proud 2b Safe coincides with the launch of Jason's new initiative ‘Proud 2b Safe’. It’s a concept that he hopes will transform attitudes to safety by encouraging individual workers to sign up and commit to safe working on their own behalf - not just because a company tells them to. So, this time it’s personal - Jason's children Abbi and Sam, now in their twenties, talk about growing up with their father, how proud they are of him and how sad his accident makes them- not for themselves but for Jason. Two of Jason's friends, who stuck by him through thick and thin, talk about their shock and disbelief - one of them had Jason's football boots in his kit bag at the time of the accident and couldn't bring himself to throw them away for years.

Background:

Film of real people talking about their own experiences is incredibly powerful. It makes you think about the risks you take & the impact of have an accident on your friends & family.

Campaign:

Description of campaign

Youtube channel has had over 11,000 views since it's launch on 13/11/2013 http://www.youtube.com/watch?v=bzadIyKspc4 This is a safety campaign created by safety speaker Jason Anker in an attempt to get workers to commit to behaving safely on the job and looking out for the safety of both their own and the safety of their workmates. Jason Anker- The Journey In 2009, 2 years after finally receiving my compensation after a 14 year struggle, I was a little bewildered as to my future, I had spent a good chunk of my compensation just trying to ‘enjoy myself spending as much time as possible in Tenerife’, A drunken conversation literally changed my life. At the beginning of 2009 I met Dan Terry, a behavioural safety professional he was sat opposite the table trying to make me aware that my story, which he had just listened to, needed to be told to as many people in industry as possible. If I’m honest I was unconvinced but he did persuade me to witness one of his presentations, which was held in the middle of nowhere near Hull, being sat in a room of 20 roughnecks did little for my confidence and next time Dan spoke to me I was back in Tenerife. However after returning to the UK after 2 months, Dan again approached me, this time I spoke for the very first time about my accident, the first time to an audience and probably the first time to myself. The reaction from the audience was the first time I realised what Dan had meant, your story can help in changing people’s attitudes towards safety. The journey had begun Dan remains a close friend; www.leadingandbehavingsafely.co.uk I was soon introduced by Dan to Matt Terry, no relation, but they had been working together on a new approach to behavioural safety and due to Dan’s other work commitments I started to work more often alongside Matt. As Dan, the approach was a real life accident victim at the beginning of the sessions instead of the tried and trusted method of showing a DVD. We saw an immediate response from attendees; it is hard for guys to look the other way when the victim is 5 feet in front of them. Matt is currently living and working in Doha and we have recently been back in touch In February 2010 while speaking at an event for IOSH in London at their Tailored Course Approval Service Launch, I was approached by Outtakes Film Communications. They had been impressed with my speech but they thought this needed to be seen by as many people as possible and although I believe strongly that a live presentation has the greatest impact I cannot be everywhere. So the DVD, Jason Anker-A Fall from Height was made, which has gone on to be a very successful safety film. We were keen for the film not to be focused on the accident itself but on the impact it has, not only on the accident victim but their family and friends. The success of the film proved this was achieved. I have kept a close working relationship with Outtakes ever since. In 2013 to coincide with the launch of my initiative Proud 2b Safe, a second film was made, Jason Anker- P2BS, however this film focuses on the effect it had on my children and close friends. This film changed my whole direction, hearing my children Abbi & Sam, now adults, talking about things I had not realised affected them. We decided we had to make this film available to as wider audience as possible. I am grateful to Outtakes, who had realised themselves this film was different, and we decided we would make this freely available to stream online, DVD copies are also available to purchase through Outtakes @£25.00+vat Outtakes make bespoke safety films using some of the latest cutting edge filming technology; www.outtakes.co.uk Proud 2b Safe launched October 2013 A huge thank you to everybody who has helped in anyway with this project There are honestly too many to mention but without the help and support you have given me this would never have moved on from the vision of an idea.

Publisher:

Outtakes Ltd

Address:


8-12 Creekside unit b207
SE8 3DX London
United Kingdom

Production:

Outtakes Ltd

Address:


8-12 Creekside unit b207
SE8 3DX London
United Kingdom