WorkSafe Saskatchewan – Manufacturing
Titel in Englisch
WorkSafe Saskatchewan – Manufacturing
Filmlänge in Minuten
1.01 Minuten
Beschreibung des Produkts
A worker is injured at work and his wife and young daughter receive the news as he is airlifted by helicopter to hospital. WorkSafe engaged industry partners to provide research and anecdotal information to create a television message to show the emotional impact of a manufacturing injury. Shock Trauma Air Rescue Society (STARS) donated the air ambulance used in the production of this commercial. STARS paramedics acted in the ad and provided technical direction and the medical props in order for WorkSafe to produce an accurate message. The ad was filmed on site at a local manufacturer. The company's safety advisor was on site throughout filming and acted as technical advisor. Some employees also starred in the message.
Ziel und Zweck
• Zero injuries is the only right number. • Zero injuries, zero fatalities, zero suffering. • Injuries impact more than just the injured worker.
Workers in Saskatchewan in the high risk sector of manufacturing.
Gewonnene Preise
Aurora Award
Kontaktdaten des Herausgebers
WorkSafe Saskatchewan
, Canada-S4P 4L1 Regina SK
+1306787-4651+1306787-4315 vworoniak@wcbsask.com www.partnersinmotion.com
Kontaktdaten der Produktionsfirma
Gyro Productions/Partners in Motion
, Canada-S4T 1Z2 Regina SK
+1306545-8770+1306569-9616 ctriffo@partnersinmotion.com
www.partnersinmotion.com